The Sony Corporation BA5

 The History of Sony.

The Sony Corporation Originally called (Tokyo Tsushin Kogyo) a Telecommunications Engineering Company’s roots go back over half a century to 1946 when it was founded by Masaru Ibuka and Akio Morita. 

In the devastated Japanese economy post war 1946 Ibuka and Morita began their living repairing
radios also manufacturing small number of test voltmeters whilst looking to the future development
in the design and manufacturing of new electronics.  [Sony make believe]

Their first electronic innovation was an automatic rice cooker the rice needed for the development of the electric rice cooker was procured by Shozaburo Tachikawa on the black market; to purchase rice on the black market, was a routine that continued for several years until the food supply situation improved, the rise cooker  had a short lived success.  [Report on Sony Corporation]

But it was the first innovations of which there would be a long history of, this still continue today.

They realised they needed to think on a global scale to cross cultural and language boarders in order to expand they business to the US and also later Europe. The consensus was they did not know what to do at first. To stay in business, they had to do something; first thing they had to think up a new name for their company as the name (TTK) was already being used by another company, so the name Sony was born.  [Sony make believe]

The name derives from the Latin word (sonus) which means sound, also from the English word sonny-boy. The name of the company was not officially changed to Sony Corporation until 1958. This new but untidy building was a place that they now could all work side by side incidentally it’s the same location as Sony Corporation today. [Report on Sony Corporation]

Key Moments.

In the 1949 Sony made their first prototype reel-to-reel tape recorder, and then launched it in 1950.

The G Type, When released, the product was viewed for government agency use, hence the name G Type; (G, for Government).
The long-fibre craft recording medium was actually paper ordered from the Todmorden Mills, a small settlement located in the Don River valley in Toronto, Ontario.

Onto the paper they dissolved magnetic powder was painted on to it. Users found the recorder really organized, with the recording controls on the front, and the transport system carrying handles
on both sides made the light unit of just 35 kg somewhat easier to carry.
In 1955 Sony makes landmark into entrainment with this transistor radio.
From 1955, when Totsuko first began using the Sony name, brand recognition had been slowly gaining much needed ground. [Reviews of Latest Sony Products]

The radio incorporates five of Sony’s transistors and is powered by four AA batteries.
The use of punched out aluminium speaker grill also marked a first to be made like this.
The way the grill fits into the case was partly inspired by an etched decorative plate dashboards of Lincoln automobiles of the day.  [Sony make believe]

Although the dial scale and Sony logo are modelled after previous products, the designers sought a completely new style in other respects, which led to a radio of unprecedented
size (89 x 140 x 38.5 mm) and shape. [Report on Sony Corporation]
In 1958, there was a boost to Sony transistor radio and its fame with the New York burglary. 4,000 Japanese Transistor Radios Stolen From Delmonico Warehouse. 

The name Sony was becoming synonymous with top quality in transistor radios. New York Times newspaper carried the bold headlines: "4,000 Japanese Transistor Radios Stolen from Delmonico Warehouse." According to the article, Delmonico's offices and warehouse were situated on a busy thoroughfare called the "Shopping Yard.

About 6 p.m., the thieves had broken in through an upstairs window, driven a truck up to the doors and loaded it with stolen goods. Moreover, the warehouse had been stacked high with other manufacturers' radios which were left untouched. The thieves had taken only 400 cartons, each containing ten TR-63s. The loss amounted to $100,000; needless to say it gave Sony a boost in sale as quality was only taken. [Reviews of Latest Sony Products]

In 1959 Sony started work on the world's first fully transistorized television, the design, including operation, features,  the size was optimized for portable entertainment every inch of the unit was used to maximum screen size in front.

The overall shape is uniformly rounded (even the CRT surface), clearly distinguishing it from larger family TV sets.
It was truly an invitation to enjoy with personal time watching TV.
This TV also introduced the signature style Sony logo, this TV was released in 1960.

In 1962 TV5-303 brought entertainment out of the home and straight into your car.

This popular "Mini TV" was the world's smallest and portable black and white TV.
Driving made a challenge for good picture quality, the flow of Current fluctuate when vehicles speeds up or slows down,  and reception had to be returned from place to place so a solution had to be found.

The solution was a pulse automatic gain control (AGC). For easier one-handed operation, this was not a good idea when driving to watch TV, but never the less it still went on to be a big hit.

In 1973 one of the key moments as Sony Corporation moves in to and establishes a place in the Spanish market in the same year they established in Paris, France market this is just a star for the Sony Corporation giants. [Reviews of Latest Sony Products]

In that same year the first in Sony's exclusive line of Trinitron colour TVs. This model KV-1310 offered twice the brightness of TVs using at that time, using conventional shadow mask tubes. This was a milestone product that establishing Sony's grand superiority in colour TVs.

Sony is pleased to receive the first Emmy ever to be awarded to the Sony giants and Japan this marked grate things to come for The Sony Corporation.

In 1979 was to be a grand year for Sony as they released the Walkman; the Sales team launched the
TPS-L2, the first stereo cassette player, Walkman is a Sony brand trade name originally used for portable audio cassette players.

Walkman introduced a change in the way people listen music; to carry their music with them enabling them to carry on doing everyday chores whilst they listen to music through lightweight headphones. [Reviews of Latest Sony Products]

In the early 1980s Sony HDVS was a range of high-definition video equipment developed supporting an early analog high-definition television system; that would be in use today. The line included professional video cameras, video monitors video editing systems.
Sony first wideband analog video HDTV demonstrated strong capable video camera, and monitors to video tape recorders.

In April 1981 type C videotape for analog recording was here Sony eventually released a digital record (The HDD-1000) that used digital signals between the machines, the HDVS brand and logo is still used by Sony today. [Report on Sony Corporation]

The first drama was shot using the HDVS professional video camera the film was (Julia and Julia) it was an Italian film in 1987 the first HDTV television show was CBC's (Chasing Rainbows) this was also shot using the HDVS system in 1988. [Sony make believe]

Play Station when to the 1991 Consumer Electronics Show. However, Nintendo realised that in the original contract, Sony would have had compete control over all CD-based game titles for system, and they secretly cancelled all plans Originally, Nintendo requested for Sony to develop a CD add on for the SNES. Sony announced the proposed product, dubbed the Play Station at the 1991 Consumer Electronics Show

The Sony Corporation had many more key moments between 1987 and the market in 1991also many more awards to add to their long and fruitful history, but on we must go.
The first PlayStation basically was a concept, which start phase was 1991. But in 1993 the PlayStation as it was known; Sony was working on it launched in Japan, and so it was on December 3, 1994. It launched also in North America September 9, 1995 and then in Europe on September 29, 1995.
The Sony age was here with cd games and home entertainment for all to enjoy.

This successful console was succeeded by the PlayStation 2 in 2000. The PlayStation 2 has become the most successful video game console of all time, selling over 150 million worldwide.
In 2005 PlayStation Portable the “PSP” Sony developed the Universal Media Disc “UMD” optical disc medium. Although Sony tried to push the “UMD” format for movies, some major-studio had support for the format which was cut back in spring 2006, some major-studio titles continue to be released on “UMD”Sony released the PlayStation 3, a high-definition console, in 2006. Whitch brings us up to the move me

Controllers

Game controllers as far back as Pong started out square with numbers sometimes with a stick. Controller are all basically the same, as time moved on controllers began to change shape became more curvy and sleek in design slowly adding stick controllers to the handsets which went from one hand to two, and as time moves forward to the present day controllers they began to get elongated like the first controllers made back in the 60s and with all the new wireless technology they all still have one thing in common we need buttons and sticks to control our games and maybe in the future there will be no call controllers just a pair of gloves. [Report on Sony Corporation]

Move.me - What is it, its reception, it’s potential.

The PlayStation Move is a multi-play system the eye camera has remained the same since 2007 and could really use slimming down process the move controller is sleek with Ping-Pong like globe at the end the navigation control like the wii nunchucks isn't required here but there are a lot of pieces to the puzzle on the other hand the connect sensor is a one and done it’s not the smallest piece of hardware and could be inconvenient to find a nice flat space to place but with its nice style and sleek design it also it reminds me a bit of the character Wall-E. [PlayStation. Blog Recap]

The system just seems to be plug_and_play but it’s not that easy you have to calibrate the controllers maybe for each game you play that would be a bit annoying calibrating controls on every game.

The connect has a very similar controls to set up and can be just as annoying maybe it could in cooperate some pre done calibrations like the Zboard for the PC which can be pre-set for each game.

It is safe to say the PlayStation two had a positive reception but putting this aside it would have been better released with a game in tow to show off its real potential game enthusiasts and hard-core gamers will like the sleek design of the move unlike the connect for the wii it will come into its own and its full potential will be realised. [PlayStation. Blog Recap]

Idea for applications.

I myself have been looking in to various applications for the move but one that intrigues me the most is its potential for helping one eyed people in seeing 3-D by reverse engineering the camera and somehow building it into the glasses so it projects to a second camera and back to the glasses the move already has potential depth perception and two main colours are needed to see 3-D blue and red but somewhere in the colour spectrum there must be colours that would work with the cameras and the glasses to enable one eyed people to see 3-D for the first time this would be an achievement for there are a vast amount of one eyed people, and for the person to crack this dilemma this application would have very many new and wonderful potential application.

It would not be an easy thing to create as the consensus says it can't be done but the word can't is not in the dictionary and said this about most things that were made throughout history so I'm sure that one day someone will crack this and make it a reality as with every other piece of hardware and software.

Conclusion

after reading about Sony's history seeing them go from strength to strength the awards that they achieved over several decades the amount of engineering that goes into making their electronics and how advanced they have become there is just no telling what the future will hold over the next few decades but one thing is sure Sony is here to stay and they will just go on creating high-tech gadgets for personal and everyday use within companies and within our homes.

Bibliography

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